The SPATZ Gastric Balloon is a novel weight management tool for patients seeking effective minimally invasive solutions. LINK successfully gained regulatory approval and reimbursement in the UK private sector and implemented a sales and marketing strategy that led to collaborations and product uptake with all major private providers. LINK led a national training program for bariatric surgeons and coordinated the local customer service centre, ultimately leading to unprecedented product adoption, including penetration into the NHS.
